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Business Idea: Expert as a Service

Joe Davies tweets….

Idea: EEAT-As-A-Service 💡

Connect publishers with niche experts that will fact check, proof read and sign off content, allowing the publisher to use their profile and credentials.

Have packages of 10, 50 and 100 articles starting from $99, have a 7 day turnaround.

Pay the expert 50%, find them on niche facebook groups or Upwork. Eventually you’ll build a database of experts who you can work with regularly.

What’s the market? Every publisher that isn’t using experts or using AI to write.

… Easy 5k-10k/m side hustle.

EEAT = Experience, Expertise, Authoritativeness and Trustworthiness… factors that help websites rank well in Google search results.

I like Joe’s idea 👍

Think about friends or people in your area who are certified experts in something but struggle to monetize that expertise outside of traditional employment… probably lots of folks like that in the world 🌎

If I were to give this a shot, I’d start with a niche I know well or have some connection to. I’d find one expert and match them with one publisher, monitor that connection, learn from it, then try it again.

It would be a lot of manual work at first but if all goes well you could eventually turn it into an online marketplace, where experts and publishers could sign up and find each other 🤝

Some marketplace businesses we’ve profiled in the past…

Thinking more broadly: what other connections could you facilitate online?

What other groups would benefit from working together? 🤔

How can you make it easier for them to do so?

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Updated: March 7, 2025

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