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His $11 Website Pulled In $35K of Quote Requests

Chris Koerner shared a site he had AI build for a business he doesn’t own πŸ‘€

It’s laredocranerental.com, a quote page for crane hire in Laredo, Texas, and the requests go to a real crane company…

I’ve never rented a crane. I barely know what cranes are. I’ve never been to Laredo. And I’ve already gotten three leads from people that want to rent a crane from me in Laredo, Texas.

One lead was a $3,000 lead. One was like a $23,000 lead. And one was like a $9,000 lead, okay? Within a month.

That’s the value of the jobs, not money in his pocket, against $11 plus a few dollars of AI usage 🀯

Chris’ playbook…

  • He skips dentists and plumbers, since everyone builds sites for them
  • AI finds a service where Google Maps shows only a couple of businesses, with few reviews
  • It checks plenty of people search for it and ad clicks are cheap
  • It buys the matching .com and builds the site
  • It sends him a report every Monday on where the site ranks

He offered the leads to the only Laredo crane company with much of a web presence, already booked three weeks out, telling the owner…

I’d like to charge for these leads one day, but that’s not today. For now, they’re free. All I ask is that you tell me how they go.

Once he sees who closes, the plan is to rent the site to one company for around $800 a month, the model Luke Van Der Veer scaled to $185K/Month across 230 sites πŸ’°

Chris is running the same play on shower doors in Brownsville, Texas.

Find a boring, high-ticket service with a thin Google map in a city near you, put up a quote site, and give the first leads to whoever can do the work.

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Updated: November 1, 2026

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