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Justin Clifton
- Freelance Google Ads and Web Analytics
- $6,000 monthly revenue
How does Justin make money online?
Justin is a freelancer running a Google Ads and web analytics business.
He described his work in an October 2019 interview:
I help businesses drive quality traffic to their site and track important website actions like sales and lead generation events (form submissions, phone calls, etc.). In particular, many of my clients are owners of big Shopify stores that want to leverage Google Ads and Google Analytics to grow their stores.
As I’m helping other companies generate sales and business, my clients are happy to pay me very well for the work that I do.
How much money does Justin make?
As reported in the same interview, Justin earns an average of $6,000 per month, the vast majority of which is profit.
Most of my clients pay me on an hourly basis: $75 to $100+ per hour depending on the complexity and timeframe of the work. Some of my clients have me on negotiated monthly retainers for their specific situations.
Since I’m freelancing, my revenue can vary a lot. Some weeks are fantastic and others are slow. I’ve gotten into a good grove this year, so I can consistently make around $1,500 a week on average.
What’s Justin’s background?
Justin was studying civil engineering at UT Austin but dropped out his sophomore year and began building his online business.
He writes:
I knew absolutely nothing about building websites or digital marketing.
I began building my business back in the summer of 2016. I learned all of the skills I use to make money online since then. I learned these skills with a lot of hard work and research. I took Niall’s [now defunct] course and many online courses on Udemy to get a pretty solid foundation.
How does Justin find clients?
Justin found his first clients via Upwork.
As reported here, he started off charging $9 per hour and after a year was getting hired at $50 per hour.
In his 2019 interview he wrote that most of his clients still came via Upwork:
I’ve been working on Upwork for over 3 years now, and I’ve managed to build up a stellar reputation on that site.
A pretty large portion of my leads come from Upwork because my profile is very well optimized for the Upwork search engine. My Upwork profile receives around 60 views on average every week. Good weeks are even close to 100.
What type of online business does Justin have?
According to our framework Justin has a freelance business, which would be considered a Level 2 online business.
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