
Project 24 by Income School
🧑🔬 Why Trust Us?
- 82 courses reviewed
- 1212 students surveyed
- 1287 hours reviewing
- 10.3K data points analyzed
We take a scientific approach to reviewing each course.
My team and I comb through the training materials, evaluate the course on 31 separate factors, and survey real students. We feed every data point into our proprietary algorithm to determine the overall rating.
This ensures that our ratings are fair and accurate, so you know which courses to invest in and which to avoid.
Learn more about our review process here.
🤔 What is Project 24?
Launched in 2015, Project 24 is Income School’s premium training, featuring dozens of courses designed to help students build a successful blog and YouTube channel.
If your main interest is blogging, the P24 Blogging System will show you how to pick a niche, set up a blog, research and create content, and then monetize with display ads, affiliate marketing, lead generation, and even your own info products.
If you prefer YouTube, the P24 YouTube System shows you how to choose a topic, create videos, grow your audience, and earn income in multiple ways.
Note: in this review we’ll mainly be focusing on the P24 blogging training.
Key points…
- 7-day refund policy
Project 24 reversed it’s no refund policy and now offers a 7-day refund guarantee. - Questionable effectiveness
Given Google’s recent Helpful Content Update, it seems the core approach to blogging taught here is outdated. Whether this is addressed in future updates remains to be seen. - It’s not about overnight success
You’ll need to put in several months of steady effort before seeing a good income from this training. Ideally, you should be investing over 10 hours a week.
💰 Pricing
Project 24 costs $499 then $299 per year thereafter.
Alternatively, you can pay $499 for the first year and $29.99 per month thereafter.
Visit this link and use code EBIZFACTS to apply an exclusive $25 discount.
Here’s how the discounted P24 price compares to other affiliate marketing courses…
Our price ratings are based on the cost of accessing each course for 2 years 👇
There are a couple extra costs to follow the P24 blogging roadmap…
- Domain – $10/yr
- Hosting – $15/mo
That adds up to about $380 over your first two years.
There’s no need to worry about paying for a theme because you get free access to Project 24’s premium theme, Acadabo, for the duration of your subscription.
And unlike many other affiliate blogging courses, keyword tools aren’t heavily relied on, which lowers your additional costs quite significantly.
🤑 Discount
Save $25 OFF using code EBIZFACTS when you buy through this link.
That brings your total to just $474 in year one and $299/year thereafter.
📦 What Do You Get?
- 60+ hours of training
- private community
- 1 Year Access
- $25 discount
- refund policy
- lots of bonuses
Core topics explored in Project 24…
- Choosing the right niche and topics for your content.
- Creating engaging and SEO-optimized blog posts.
- Using YouTube and Pinterest to drive traffic.
- Advanced monetization strategies.
- SEO techniques to identify winning article topics.
- Techniques for establishing authority in the eyes of Google.
👨💻 Student Insights
We’ve collected 31 reviews from students of Project 24…





Our AI summarized those student reviews into 7 main points, prioritizing the most recent feedback…
Great for beginners
Many users appreciated the course for being beginner-friendly, offering clear step-by-step guidance on starting a blog or YouTube channel.
Realistic expectations
The course emphasizes the time and effort required to see success, and many students found the two-year timeline realistic and encouraging.
Comprehensive content
The course covers a wide range of topics, from SEO to content creation, and is regularly updated, which users appreciated.
Strong community support
The course’s community was frequently praised as helpful and motivating, with users often seeking advice from fellow members.
Mixed feelings about advanced topics
Some users felt the course lacked depth in more advanced strategies, such as backlinking and off-page SEO, which could be limiting for intermediate learners.
Practical and actionable advice
Students found the strategies easy to implement, with a focus on quality content rather than quick hacks, which they felt helped them see consistent growth.
Cost concerns
While most agreed the course is valuable, a few noted that the initial cost might be steep for international students or those earning in foreign currencies.
💸 Refund Policy
Project 24 offers a 7-day refund guarantee.
Per their refund policy page…
When you sign up for Project 24, we’re confident that you’re going to find that membership is worth so much more than the cost of entry.
That’s why we have a 100% money-back guarantee.
So if within 7 days of registering you find that Project 24 isn’t a good fit for you, just contact us… We’ll process a full refund.
One addition is noted on that page…
The Project 24 return policy applies to new signups as well a renewals. However, if a member forgets or neglects to cancel their account prior to renewal, we will gladly cancel their account and refund their renewal fee as long as they request it in writing within 30 days of their renewal date.
While better than nothing, I’m not a big fan of this refund policy, especially when many competing courses offer a 30-day no-questions-asked money-back guarantee.
That said, I haven’t seen any complaints about the refund policy from Project 24 students; the vast majority of people who buy the course seem to end up satisfied with their purchase.
👀 Reputation
Income School’s Project 24 had an excellent reputation for years.
The team, which used to be led by founders Ricky and Jim, amassed a large social following and was generally highly regarded.
And I’d say this is largely still true.
As mentioned earlier, where this gets complicated is that some students claim the core methods taught no longer work following Google’s 2023 Helpful Content Update.
What’s more, there is speculation that Jim, who left Income School in 2022, was really the one behind the scenes building successful sites.
And there are claims that Ricky gives outdated advice on his channel, which apparently has gone somewhat downhill since Jim left.
This controversy largely started with a post on X, where someone called out Ricky, asking him to provide a successful site he (not Jim) has built.
Interestingly, the person who tweeted this was promoting his own community and was even encouraging people to leave Project 24 to join his program…
So perhaps a conflict of interest there.
Nonetheless, people started to reply with their thoughts, and many seemed to be in agreement…
Bare in mind a lot of the talk about Ricky not being experienced is speculation, much of which comes from people who aren’t students.
Furthermore, it’s possible Ricky and the team are receiving some negativity because they have such a large, vocal social following.
This post echoes this idea…
Still, all things considered, their reputation rating takes a hit…
🧐 Should You Buy Project 24?
Buy if…
- You’re ready for the long haul – Getting this business off the ground can take time. Expect to put in a year of effort before you see earnings over $1000 a month.
- You can dedicate 10+ hours a week – That’s the least amount of time you’ll need to give yourself a decent chance at success.
- You like learning and adapting – The blogging world shifts quickly, so being open to changing your strategies and operations is crucial for long-term success.
Don’t buy if…
- You get overwhelmed easily – Building a successful online business means learning and practicing many new skills, which takes time and patience.
- You expect immediate results – Getting results takes time and persistence, and short-term success is highly unlikely.
- You can’t handle evolving guidelines – The course covers SEO methods that might be impacted by recent Google updates, requiring you to navigate and adapt to changes independently.
🙋 Questions & Answers
How does P24 teach keyword research without tools?
Their method is essentially this…
- Do some basic keyword research with their “search analysis” technique. (Basically Googling things yourself.)
- Make an educated guess as to which keywords you’ve found get the most traffic.
- Decide how much to write for your top keywords by looking at how tough the competition is.
- Create and publish the content.
- Wait for Google to figure out that your content is really good and start sending you traffic. (This might take a long time.)
They do recommend people create YouTube videos as well, but it’s still optional.
Seems many people in P24 choose to focus on written content only.
Can I interact directly with Ricky & the team?
Yes, Project 24 provides opportunities for direct interaction with instructors through regular live masterminds and Q&A sessions.
These sessions are designed to address specific student questions and provide personalized feedback.
How much time will I need to invest?
To see meaningful results from Project 24, you should realistically expect to invest at least 10-15 hours per week.
This includes time spent on watching instructional videos, researching content topics, and writing and editing articles.
The commitment may be higher initially as you set up your blog or YouTube channel and less intensive once your processes are in place.
Consistency over a 1-2 year period is key.
📝 Summary: Project 24 by Income School
🫵 Your Turn
- Have you taken this course yourself?
Add your rating so others can see if it’s worthwhile. - Do you have a question about this course?
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