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Courtney is a co-founder of Ann + Joy, a handmade jewelry e-commerce business.
From a June 2020 interview on Starter Story:
Etsy is an e-commerce platform for buying and selling handmade or vintage goods.
Courtney and her sister reported $4000 in monthly revenue to Starter Story, but noted that their business had taken a hit due to COVID-19:
Courtney and her sister have a background in arts and crafts.
Lindsay in particular had lots of experience making handmade jewelry and taught Courtney how to do it. They used raw materials found in their neighborhood and made the jewelry at home.
From their interview on Starter Story:
According to our framework Ann + Joy is a physical product business and would be considered a Level 5 online business.