$7,800/Month Solving Crosswords

Check out NYT Crossword Answers 😵

It’s a simple site that provides answers to the New York Times’ crossword puzzles.

The site apparently gets 1.4M visits each month 📈

Looks like the only monetization going on is via  display ads.

Per Google’s official Adsense calculator, a site with that much traffic in the Arts and Entertainment category – and with most visitors coming from North America – would be earning about $94,000/year 🤑

The site has been around since 2017. Best I can tell, it’s mainly run by a guy named Nate Parkerson, although there are multiple authors on site.

The site ranks for keywords like…

• nyt crossword answers
• ny times crossword solution today
• [Something] crossword clue

The pages for the latter seem to be generated via programmatic SEO.

Examples…

• dolts crossword clue
• botches crossword clue
• emphatic type crossword clue

Altogether, Google has indexed 195,000 pages on the site 🤯

Fascinating to me that a simple site about crosswords can earn someone a good living.

But, of course, only after they’ve stuck with it day-after-day for several years.

Reminds me of the $1 Million Sudoku YouTubers we profiled a while back.

Oh, and worth noting that NYT Crossword Answers likely isn’t even the most successful site in its niche.

All of these competitors seem to get significantly more traffic 👇

• crossword-solver.io (3.3M)
• crosswordtracker.com (6.3M)
• crosswordsolver.com (7M)
• crosswordsolver.org (8.2M)

So don’t be discouraged if you see big competitors in a space you’re interested in. 

If the market is big enough, there should be plenty of room for you to succeed as well 💪