Ethan Brooks breaks it down here 👈
He notes that there are 3 main ways to make money from a newsletter:
1. Free subscriptions (monetized via ads)
2. Low-price subscriptions
3. High-price subscriptionsAlone, each can be a multi-million dollar biz. But together they’re better…
Via that thread I found this list of the highest earning Substack newsletters, including one about China ($648k+ per year) and another about the climate crisis ($216k+ per year).
And here’s a free newsletter for young professional women that earned $1.1 million last September 🤑