This is a review of 7 Figure Franchise, an affiliate marketing program offered by Michael Cheney of Commissionology.
(Have you taken this course? Add your rating!)
7 Figure Franchise basically gives you the rights to resell Michael Cheney’s products, with some training and many templates to help you drive traffic to those products. Ultimately it’s a way to make money online via affiliate marketing.
If you want to know:
- The pros and cons of 7 Figure Franchise
- How much it costs
- If real students are actually getting results
- How it compares to other affiliate marketing programs
Then you’ve come to the right place.
Let’s get started.
About the Author
Hey, I’m Niall Doherty.
I quit my last 9-to-5 job back in 2010.
Since then, I’ve earned my living online in various ways. Over the last 3 years (through 2022) I’ve earned $536,000 from my laptop, mostly via affiliate marketing.
I’m on a mission to accurately rate and review all the best affiliate marketing courses. My team and I have spent 900+ hours investigating these courses and getting feedback from real students.
All that to say: we know a thing or two about such courses and making money online.
The Best Affiliate Marketing Course?
We’re on a mission to find the best affiliate marketing course, based on our own extensive research plus feedback from real students.
Unfortunately, 7 Figure Franchise doesn’t come close to making the top of our list…
🏆 Best Affiliate Marketing Courses 🏆
How does 7 Figure Franchise help you make money?
Affiliate marketing is when you promote other people’s products or services, and collect a commission for every successful referral.
7 Figure Franchise is a somewhat unusual affiliate marketing program in that you’re only shown how to promote Michael Cheney’s products.
Once you sign up, you get access to Michael’s products, some basic training on how to promote them, and a bunch of templates you can use for those promotions.
Michael markets his program as a simple 3-step process:
Michael claims that he earned $1.1 million in a single year from selling his products, and 7 Figure Franchise gives you the right to sell those same products and earn a commission for every successful referral.
Here are the top 3 products by Michael Cheney that you would be promoting as his franchisee…
- 7 Figure Franchise
Yes, you would be promoting the same program you bought yourself.
- The Commission Machine
A poorly reviewed and upsell-heavy program that promises to generate $2642.60 per day in affiliate commissions.
- Commission Black Ops
Another upsell-heavy program where Michael promises to teach you the “secret strategy” he uses to earn $1000 in commissions every day.
All Michael’s programs look very similar.
They all propose to teach you how to make money online via affiliate marketing, they all make big promises about how much income you’ll earn and how little work you’ll have to do, and they all seem to have multiple upsells after the initial purchase.
Here’s a video from Michael’s YouTube channel so you can get a feel for his style…
Who is 7-Figure Franchise for?
7 Figure Franchise is primarily marketed to people new to making money online.
You’ll see things like this on the sales page:
I’m Literally Going to Force You to Make Money Whether You Like it or Not… (Even If You’re a Stone-Cold Newbie with No List, No Experience and No Website)…
This is the Single Best Way To Go From Zero To $10,000 Per Month (Even If You’re A Newbie)…
It’s also marketed as a very easy and low-effort way to make money online…
I’m pushing the boat out here and flat out GIVING YOU my entire $1.1 Million per year business on a silver platter. This is everything you need. And it’s all done for you.
You just copy, paste and make money.
This one component alone could easily generate you many thousands of dollars this year without you barely having to lift a finger.
However, based on my own extensive experience with affiliate marketing, plus the hours I’ve spent researching 7 Figure Franchise, I personally DO NOT consider this program to be a reliable way to make money online.
I’d especially advise caution with 7FF if you’re new to online business or have a tight budget.
Does 7 Figure Franchise have a good reputation?
Michael Cheney and his 7 Figure Franchise program are somewhat controversial.
Google around for reviews of Michael or his training programs and you’ll find many people reporting that those programs do not live up to the hype.
I don’t doubt that Micheal earned $1,168,766.43 in twelve months as he claims, but based on his sales page and presented screenshots, those earnings seem to be from 2016 or 2017 at the latest.
Also, the promotional strategies that Micheal teaches come across quite spammy.
For example, one of the main ways he teaches you to get free traffic is by adding at least 100 people as friends on Facebook each week – during what he calls “friend-getting sessions” – then posting promotional copy and your affiliate link to your Facebook news feed and hoping that some of your new friends will click on it and make a purchase.
While researching 7 Figure Franchise, I couldn’t help but think how similar it is to a Multi-Level Marketing (MLM) scheme. You basically buy a program and then immediately try to convince other people to buy the same program, and then those people are asked to recruit even more people to the same program.
MLMs are considered by many to be very cult-like, and Michael seems to embrace this terminology by referring to himself as “your cult leader” in a video posted to his website.
Are 7 Figure Franchise students getting results?
Best I can tell, the main sales page for 7-Figure Franchise hasn’t been updated since 2017, so all of the screenshots and testimonials you might see on there are now quite old.
I haven’t seen any evidence that students of Michael Cheney are earning good money from following his training in recent years.
Perhaps a bigger red flag however is that in July 2020 Michael reported that he was “permanently leaving internet marketing” because it was “neither fulfilling, nor truly helping nor putting food on the table.”
From that, it sounds like Michael himself was struggling to earn money from internet marketing in 2020.
All that has me skeptical that anyone who signs up to 7 Figure Franchise today can earn a decent income from it.
How much does 7 Figure Franchise cost?
There are two pricing options for 7 Figure Franchise:
- $1997 one-time payment
- 2 payments of $1100, one month apart
Micheal is well known for upsells, so don’t be surprised to be offered several other products after signing up for 7-Figure Franchise.
I’ve read one report of an upsell to an Insiders program, which apparently costs an additional $4997.
Michael mainly teaches free traffic generation methods within the program, but he does cover some paid traffic methods as well, so you might need additional budget if you want to go that route.
7 Figure Franchise Discount?
I’ve seen some reports and rumors about a discount for 7 Figure Franchise, but haven’t been able to confirm any of them.
The program is sometimes advertised as costing $9997 or $4997, but if you go through the main sales page there is a discount code automatically applied and you should be able to get it for $1997.
The 7 Figure Franchise sales page specifies a “Double Your Money in 60-Days Guarantee”…
If you take action on what we teach here and for some bizarre reason don’t earn at least your initial purchase price of the 7-Figure Franchise within the next 60 days… not only will we give you a complete refund of today’s purchase price… we’ll actually give you double your money back.
However, there are some strings attached to this refund policy:
- You have to send at least 35 unique clicks into the funnels each day using the free traffic methods they teach you.
- You must add at least 100 new friends on Facebook each week and make at least 3 promotional Facebook posts each day.
- You must document your daily activity in a Google spreadsheet and share access with 7 Figure Franchise so they can verify that you’re taking the aforementioned actions.
- You must request your refund between 61 and 68 days after your purchase
- You have to schedule a final Skype call where they will double-check that you are entitled to a refund.
Given all that, it’s strange that they refer to it as a “no questions asked Guarantee” on the sales page.
Personally I think they have too many hoops to jump through for getting a refund, but I haven’t read any complaints from students about getting a refund so it might not be as hard as it sounds.
How is the program structured?
Here’s how 7 Figure Franchise looks once you’re logged in…
The “Get Approval & Your Link” section refers to signing up for JVZoo, an affiliate marketplace where Michael lists all his products.
Most of the training is in video format.
Here’s an affiliate of 7 Figure Franchise showing what the inside of the program is like…
You also get 30 days of email support from Michael Cheney when you sign up for the program.
Green Lights 🟢
Here are a couple of things to like about 7 Figure Franchise:
- 60-day money-back guarantee (though you have to jump through some hoops).
- Students get access to all of Michael’s programs.
Red Flags 🚩
A few things about 7 Figure Franchise that might give you pause:
- I couldn’t find any success stories from students in recent years.
- Too MLM-y for my liking (Michael even calls himself “your cult leader”).
- Lots of hype and unrealistic promises in the marketing.
- Only shows you how to promote Michael’s products.
- Looks like the program hasn’t been updated since 2017.
- Unclear if Michael is still earning good money as an internet marketer.
- Many poor reviews online for Michael’s training programs.
- Primary “free traffic” method seems to involve adding new friends on Facebook and marketing to them.
Other things you should know
- One of the dangers of 7 Figure Franchise is that it only shows you how to promote Michael Cheney’s products. So even if you are successful in earning money this way, you are still entirely dependent on Michael for your income. If at some point he decides to stop selling his products or stop paying affiliates – unlikely, but possible – then you no longer have a business.
Should you join 7 Figure Franchise?
If you are new to entrepreneurship and are looking for a quick and easy way to make money online, there’s a good chance you’ll end up disappointed with 7 Figure Franchise.
Judging by the old testimonials on the 7FF sales page, some people had success with this program back in 2017, but I haven’t seen any reliable testimonials from students in recent years.
It’s also worrying that Michael himself reported in 2020 that internet marketing was no longer “putting food on the table.”
Personally, I would steer far clear of Michael Cheney’s products, including 7 Figure Franchise. They all seem to promise quick riches with minimal work, but there’s little to substantiate those claims.
7 Figure Franchise Alternatives
Here are the top affiliate marketing programs we’ve reviewed…