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Trevor McKendrick spent 20 hours researching popular tweets.
In this thread he shares 10 categories of tweets that gained traction π with a few examples of each and how many RTs they got.
The categories…
- Inside info
- Reference guides
- David vs Goliath
- Contrast
- Surprising everyday truth
- First hand life lessons
- Tweet-sized book
- Actionable advice
- Everyday basics
- We were all thinking it
(This example from Trevorβs thread made me go whoa. Sneaky Tic Tacs π‘)

