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Play The Cards You Already Have

Another take away from Simon Høiberg’s success with LinkDrip is to “play the cards you already have.”

Simon leveraged his first successful SaaS to launch another. But if you don’t have that…

It could also be that you have an existing client base from your freelance work, an email list from info product sales, a blog with active readers, or access to certain speaking events where you can get users’ attention.

Another way to think about this: who has paid for your work in the past? 🤔

Old freelance clients are often your best source of future work, either directly or via referrals.

I’ve also heard many stories of old employers becoming the first freelance clients of people striking out on their own.

Make a list of your old employers, old clients, old connections, old projects. How can you leverage them to achieve your next success?

Updated: January 28, 2023

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