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👉 Jake McNeill shares them here, with lots of great examples.
My favorite is YouTuber Sweet Anita, from the section entitled, Turn your insecurities into your trademark.
Anita has long struggled with Tourette’s Syndrome, but when she “faced her fears and started streaming. Anita blew up almost instantly. Tourettes is her trademark.”
What apparent “weakness” or insecurity is holding you back? Could that help you stand out somehow?
Written by Niall DohertyUpdated: July 6, 2023
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