The Batman Effect

What do Beyoncé and Bruce Wayne have in common?

Per this BBC article, they both use alter egos:

Beyoncé’s was the assertive and empowered ‘Sasha Fierce’, who allowed her to perform with extra self-confidence and sensuality. “Usually when I hear the chords, when I put on my stilettos, like the moment right before when you’re nervous… then Sasha Fierce appears, and my posture and the way I speak and everything is different.”

If you find yourself feeling anxious or intimidated while building an online business – and let’s face it, we all do sometimes – create your own alter ego and let them take the reins for a bit.

Here’s a handy generator to help you come up with a superhero name.

I think I’ll go with… Quantum Mongoose 🦸‍♂️

You?