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Alex Friedman tweets…
I’ve grown a 72k+ following on TikTok, generate ~$10k a month in side income, and work with some of my favorite brands all in roughly 6 months of posting.
Here’s her TikTok, full of business ideas 💡 and book recommendations 📚
Her most viewed video on there: What brands should the Kardashians build next?
Apart from brand deals, Alex monetizes her TikTok by linking to this landing page in her bio, where she sells consulting sessions and a digital product, and affiliate links to some of her favorite tools.
Back on Twitter, Alex gives five tips for content creation.
One of them 👇
Learn to say the same thing, 3 different ways.
People absorb information differently, because of this you can remake the same piece of content in 3 different formats every time.
1) talking
2) text on screen
3) walk through
Another way to create more content is to use Neville Medhora’s cascading content approach.
He basically writes a long blog post and then breaks it up into smaller pieces. So he might first repurpose his blog post into a video script, then post chunks of the video to social media
🔀 It can also work the other way: post content on social first, then turn whatever gets the best reaction into longer-form content.
Neville also squeezes more life out of his weekly newsletter. He records himself reading each edition aloud and publishes that as a short podcast 🎙