This one on Reddit is pretty simple and general.
The person posting it commented:
This saved my life. I was struggling to convert clients until I understood this framework.
This framework on YouTube is more in-depth and explained for web designers, though much of it would apply for selling any high-ticket service 💰…
The guy who made that video says he’s used the same framework for landing $20k website projects.
(If you’re in a rush, skip ahead to the 23-minute mark and listen to how he justifies charging a high price. Best part.)
Related: short video from Ramit Sethi on how to develop natural confidence, great for talking with clients…
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