1 Million YouTube Views: 2012 vs 2018

Irish YouTuber Clare Cullen breaks down how much she was paid for 1 million views in 2012 vs 2018.

Short answer is she got paid way more in 2018, but there’s plenty of nuance in there.

I come away from that video thinking that there’s far more money to be made on YouTube nowadays, but also way more competition for views 📈