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According to one YouTube video, his name is Gabe Whaley, and he’s the founder of MSCHF…
Some of the viral products MSCHF has come out with:
- Jesus Shoes, with holy water in the sole
- CussCollar, translates dog barks into curses
- Finger on the App, $20k prize to touch a screen for 70 hours
Back in 2019, Gabe discussed his creative process on the Prehype podcast. Worth a listen 🎧 to get your own marketing juices flowing.
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