Boring = Perfectly Fine

Wrapping it up with wise words from Morgan Housel’s classic blog post (which evolved into an excellent book).

He’s talking about investing, but the same holds for entrepreneurship 🤑

It helps, I’ve found, when making money decisions to constantly remind yourself that the purpose of investing is to maximize returns, not minimize boredom. Boring is perfectly fine. Boring is good. If you want to frame this as a strategy, remind yourself: opportunity lives where others aren’t, and others tend to stay away from what’s boring.