Their No-Code Tool Earned $60,000 in 6 Months

Dan Kulkov and Sveta Bay are the founders of FounderPal, an AI-powered marketing co-pilot for your business 🤖

You can use it to come up with marketing strategies, user personas, business ideas, etc.

🤑 Sveta revealed in a recent interview that their main product…

Brings us around $10,000/mo via one-time payments…[and has] earned us $60,000 in 6 months.

She also writes…

We started Indie Entrepreneurship two years ago with MakerBox. After years of working with teams, we both wanted to spend less on communication and more time on building good products.

That’s how we started to sell digital products around marketing…

This led us to $5000/mo. But after months of experiments, we couldn’t go beyond it. We noticed that Founders prefer tools over educational resources.

That’s when we added a sprinkle of AI. We launched Marketing Mega-Prompts — a paid collection of 40 unique ChatGPT prompts. BOOM, the sales are pouring in.

💡 The key insights for Dan and Sveta…

many Solopreneurs want to outsource marketing badly. However, current AI products only focus on generating cheesy email subject lines and spammy blog posts for SEO.

1. Solopreneurs need a strategic CMO, not a content marketing intern.
2. People prefer clicking buttons more than texting with ChatGPT
3. We know how to write unique mega-prompts

Those insights led to what is now their main product: Marketing Strategy Generator

So basically Dan and Sveta mastered AI prompting for a specific audience (marketers), then turned that expertise into a time-saving product.

Could you do something like this for your audience? 🤔

Being marketers, Dan and Sveta didn’t really know how to code.

So…

We built FounderPal with no-code to move fast. Instead of spending 3 months to learn basic programming, we pay Bubble $32/mo to ship in 3 weeks. This approach allowed us to work alone without any external funding.

The first version was very minimalistic and only cost us $150 in the first month (Bubble + OpenAI costs).

Looks like Twitter is a key marketing channel for them; Dan and Sveta have amassed a combined ~50k followers on there 📈

That existing audience was also key to a successful launch on ProductHunt.

Sveta’s tips for PH 👇

Focus on getting into the top 5. This will be good enough to get traffic and free features from newsletters (for example, AI newsletters monitor every AI-related tool).

If you can’t get past 100 upvotes [on PH], that’s a good sign to double-down on audience building.

Seems like an unfair advantage, having an audience like that.

But everyone starts with zero followers.

Start building your audience today and you’ll reap the benefits down the line 💪

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