$6000 Per Month From His Tiny Local Food Newsletter

💌 Matthew Schniper is the founder of the newsletter Side Dish with Schniper…

Expertly curated food & drink news + reviews inside Colorado Springs’ culinary scene

Population of Colorado Springs = 500,000. 

Matthew was an editor for a local newspaper and started his newsletter in 2023 after that paper shut down.

He now has 2000 subscribers 📈

And according to a recent interview, that’s enough to earn him $6000 per month.

Instead of selling traditional ads or charging subscribers, Matthew created an exclusive 12-member sponsorship model.

Sponsors (restaurants, bars, coffee shops) pay $500/month for year-round visibility 🤑

Each sponsor gets…

• Logo in every newsletter
• Weekly listing updates
• Dedicated feature month with promotional content
• Optional in-person pop-up events
• Brand ambassadorship

👉 a recent edition of the newsletter

Sounds like this could be emulated in any city with a good food culture.

The exclusive sponsorship model might also work for non-food local newsletters 👍

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