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🥕 Singing Carrots is an app to help you practice singing…
Singing Training for people who trust Science, Data, and Numbers. Pitch, vocal range, and rhythm improvement exercises packed into an interactive game.
Founder Sergey Kyune is based in Portugal 🇵🇹 and revealed in a recent interview…
Three years later, I’m at the point where it feeds my family. My MRR is €7,300, but my one-time sales and ad revenue bring it to about €10k/mo ($10.7K/month)
I’m guessing the ads are mainly shown to free users.
How Sergey found his first customers 👇
I tried to post links to my product in every corner of the internet that mentioned the word “singing.” The first users came from Reddit and Quora.
Reaching out directly to music blog owners, teachers with websites, and relevant Facebook group admins brought some users too.
🚀 But it sounds like the business really took off after he started his YouTube channel…
I decided that my strategy would be to teach theory for free and sell tools that assist with practice.
So, I started by recording video lessons, vocal exercises, and warmups, and publishing them on YouTube.
His very simple first video from June 2020 👀…
Then, I added some articles to our blog.
Over time, as the size of our educational library grew, I converted it into a free course for beginners. That has been a huge driver of growth.
Love that, repurposing some of his existing content into a free course / lead magnet = working smarter, not harder.
Additionally, I created simplified versions of the tools we sell and made them available for free on the website. Like this simple pitch monitor.
Free tools like that often go a long way to building backlinks and thereby increasing search engine rankings 📈
(We’re trying to do similar on eBiz Facts, starting with Video Vigilante)
Sergey says he doubled down on his app after…
I slipped into burnout, this project was the only thing that still held my interest. So I decided to quit [my job] and educate myself on how to turn it into something that could feed me.
Apparently Sergey built the first version of Singing Carrots to help improve his own singing 🎶
Is there a skill you’re trying to learn?
Maybe you’ve found the existing tools or tutorials lacking.
Could you create something better? 🤔
Or perhaps partner with an expert to build something?