1 Trick Pony Earns $6+ Million

Check out the Salient WordPress theme on the Envato marketplace.

The theme was first published in March 2013, so almost a decade ago. The creator – Phil Martinez aka ThemeNectar – has no other themes for sale, just that one.

And he’s made 139,000+ sales 🤯

I found an interview from 2014 that notes Phil had done $1 million in revenue after only 22,000 sales. So by now that number should be north of $6 million 💰

Envato has a tiered fee structure, but Phil should still have been clearing $5 million easy after those fees. 

There are tons of marketplaces like Envato out there…

• Etsy
• Fiverr
• Upwork
• Poshmark
• Airbnb

If you can create a quality product/service for one of those marketplaces, then get to the top of their internal search engines for a key term, there’s a ton of money to be made 🤑

Another idea is to learn everything you can about optimizing a listing for one of those marketplace search engines, then offer a service where you help sellers climb the ranks.

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