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💬 Mike Futia tweets…
Google Search is so cooked
keyword: best air purifiers for home
ranking #2: a Reddit spam post from “helloimlupphie”
written by ChatGPT
filled with links to their own affiliate site…
Here’s the post on Reddit, probably gets 1000’s of views every month 👀
That affiliate site is likely getting less traffic from Google nowadays so they’re posting content to Reddit that links to their site.
This is known as Parasite SEO 🦠
Assuming their content is actually legit and well-researched – and they can somehow avoid the Reddit mods – I’d say this is fair game.
As Mike puts it…
don’t hate the player hate the game
If you have a content site yourself, you could try this to get more traffic 📈
Or offer to make Reddit posts like that for established content sites, charge them per post.
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