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Nathan Barry writes how he once made $37,000 in one month from selling an ebook 📕
He reckons a big key to the success of that launch was having multiple price points…
I created three pricing tiers for my product, The App Design Handbook.
- The Book + Resources
- The Book + Resources + Videos
- The Complete Package
It made me an extra $15,000.
See Nathan’s full thread for more details and nuance.
If you’re already selling a product yourself, could you try tier-based pricing?
This could also be a service you offer to established online businesses, pitch them on testing it out for their single-priced products 🤔