The Hidden Business Opportunity on 600 Million iPhones

💬 Justin Brooke tweets a business idea…

Apple sells roughly 200 million iPhone units per year.

The shortcuts app runs on models made after 2021…

This means > 600 million iPhones have the shortcuts app.

And I can’t find a single YouTube channel that solely focuses on Shortcut recipes…

Yes, there are plenty of tech review channels with “how to use shortcuts app” or “10 shortcut recipes I use.”

But I’ve yet to find a channel that focuses specifically on going deep on shortcuts.

And it’s actually a very impressive app..

For example, you can set it to search for a keyword or phrase in a text message and then trigger it to ask a question in ChatGPT.

This seems like a massively missed opportunity, and super easy to make YouTube shorts and TikToks around.

A commenter points out that r/Shortcuts has ~370,000 members to which Justin replies…

Confirmation that the market wants more info.

Might sound strange to build a business around a single app, but we’ve seen plenty of examples of people doing it successfully 💪

For example…

• 6 Figures In 1 Day Teaching Excel
• $200K in 3 Years Helping People With Notion
• $6500/Month Helping People Use Zapier

If Shortcuts isn’t your thing, perhaps there’s another app you like that you could build a business around.

Another idea here: what popular Subreddits don’t have an equivalent channel on YouTube? 🧐

As Justin pointed out, a popular Subreddit is often an indication that there’s lots of interest in a topic.

Find popular and trending Subreddits here 👈

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