The Secret Marketing Tool of a $35K/Month SaaS

Simple Analytics is a privacy-focused alternative to Google Analytics that earns $35K per month 💰

One of the founders recently revealed how they get PR at zero cost.

The main way: newsjacking 😎

Whenever there’s a big news story related to their industry, they drop everything to write an insightful article about it, then submit to sites like Reddit and Hackernews.

Several of their newsjacking efforts have taken off, resulting in lots of traffic + backlinks, and ultimately customers + revenue 📈

Here’s the key part…

To be the first, we needed to be on top of the news in our niche. So, Adriaan created a “newsbot” to notify us immediately of interesting and relevant news items…

Here is a link to our code for the newsbot. Feel free to steal it.

2 ideas from that 👇

First: turn that bot into a SaaS, so anyone can sign up, plug in their industry, connect their Telegram (or other chat app) and have news alerts sent to their phone.

Second: offer the bot as a service and set it up for companies for a one-time fee 👍

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