Earning $100K/Year Only 4 Months After Launch

Ian Nuttall recently tweeted about two SEO tools he launched…

I’m pretty happy to have hit $100k ARR ~4 months after launching Keyword Metrics and URL Monitor.

This will prob be the last MRR/ARR update on these but if you’re a first time founder wondering if you can build something meaningful just learning as you go – you can!

👉 Keyword Metrics helps you…

Find high-traffic keywords you already rank for and improve your content to increase traffic, rank higher, and double down on what’s already working.

👉 URL Monitor helps you…

Track your URLs in Google, monitor potential issues and index new pages in bulk.

Ian has 36K+ followers on Twitter, and admits that this is the main way he gets customers…

It’s all from Twitter really!

💬 Someone responded…

one example where building an audience then a product works!

Indeed.

And prior to creating his SEO tools, Ian built and sold a course for the same audience…

I also started with a programmatic SEO course to teach how to build large sites powered by data.

What do large sites need? An indexing strategy!

And so Ian went ahead and built tools to help with that 🛠️

I’ve seen this approach work well time and time again…

• Build an audience
• Figure out what they need
• Build products and services to serve those needs

The opposite – and probably more common – approach is to build a product or service first, then try to find an audience to sell to 👍

That can also work, but it’s a tougher path to success IMO.

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