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Franco Valdes is the founder of Carta Maps, software that lets you build custom maps and embed them anywhere 🗺️
For example, you could upload a list of all parks in your country/region and Carta Maps would create a visual representation of them.
In a recent tweet, Franco shares that the tool has been making ~$1k/month for several months now 🤑
Elsewhere he shares…
About 4 years ago… we had a client with a pretty complex requirement for their new website. They were a nationwide service-based company that offered commercial cleaning services.
They wanted to dynamically show coverage areas based on a list of zip codes or counties onto a Google map.
🎯 He helped achieve the goal and…
I figured other companies would want to display their footprint similarly so I bought a domain and planned on monetizing the API.
While he did build it…
As many other ideas I have had, this one too, fell short… I never really finished the project.
But then…
[In] 2022, a friend of mine was asking me about how he could plot postal codes on a map. Took me a minute but then realized I had already built this!
This reenergized Franco and he re-built Carta Maps as a complete no-code solution 💪
Based on another write up, it looks like he’s mainly been finding customers via search ads.
Also…
Churn is high but expected since I really haven’t found [Product-Market Fit].
He’s sticking with the project though and I can see him achieving much greater success with it down the line.
Two takeaways from Franco’s story 👇
First, he came up with the idea while working on a client project, which is a common theme among the stories we cover in this newsletter.
So if you’re not sure what idea to pursue, consider taking on some freelance work. A client project is likely to spark something ⚡️
Second, think about the projects you worked on in the past, perhaps some you even abandoned.
Could you resurrect one and give it another shot? 🤔