His 2-Person Business Sold $2.1M on Amazon Last Year

A recent interview on YouTube with an Amazon seller named Elijah…

• Story of a great multiple seven figure biz with only one helper…

He looks about 30 years old, started selling on Amazon in mid-2020.

And he finished 2024 at “right about $2.1 million in sales” 💰

It’s just him and one employee, though it sounds like they’re working long hours.

Elijah doesn’t say what kind of profit his business is doing, but typical margins with an Amazon FBA business are 10-20%.

So he probably pulled in $300K profit last year 🤑

Likely more since they’ve started doing more fulfillment themselves (ie. FBM instead of FBA).

Elijah follows a “replens” model on Amazon, meaning he sources and sells replenishable products – items that sell consistently and can be restocked repeatedly.

Prime example = cosmetics 💄

You might think it’s too late to start selling on Amazon, that it’s saturated already.

But check out their steady upward revenue growth since 2007 📈

Meanwhile, only 15% of retail sales happened online in 2024.

Still plenty of opportunity there.

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