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The Entrepreneur Operating System

Dickie Bush breaks down the key lessons from Jack Butcher’s book: Build Once, Sell Twice.

Dickie calls it “THE operating system for the 21st-century entrepreneur”…

Here’s the operating system:

1. Start sharing ideas
2. Attract like-minded people
3. Figure out their problems
4. Build products that solve their problems
5. Extract proof you’ve solved their problem
6. Document/share your process along the way (which becomes a product)

Dickie dives deeper into each in his Twitter thread 👈

Note how that thread is Dickie practicing step 1 of the OS himself.

So the ideas don’t have to be your own. Just share whatever you think is useful.

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Updated: March 7, 2025

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