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Check out this unique online business: Miss Devyn’s Video Game Universe 👾
It’s run by Devyn Ricks and described as…
A safe, online space for kids to play and chat about video games with other kids.
According to a recent interview, it’s a 6-figure business 🤑
Origins…
Devyn spent the better part of a decade teaching English online to students in China through VIPKid-like platforms.
When that opportunity dried up due to regulations, Devyn switched to Outschool, a platform that offers a variety of online classes for kids across a wide range of subjects.
Devyn started out teaching English and creative writing on Outschool 📝
Then…
As a gamer… she found herself incorporating video game elements into her lessons, using games like Zelda and Pokemon to teach descriptive writing and punctuation.
😍 When kids responded well to this…
[Devyn] started offering social clubs where kids could game together in a safe, supervised environment.
Surprisingly, parents love this. They love that their kids will be accepted, have fun, and also build relationships with other kids.
Given she already had a student base who knew her, she offered them trial classes before starting paid classes…
She set her prices low initially to build a reputation on the platform.
👍 Devyn liked running everything through Outschool because…
She doesn’t see the need to focus on building her own independent business from scratch.
No need to haggle for clients or send out automated emails on her own.
Instead, she focused on maximizing her recurring revenue within the Outschool ecosystem.
Now Devyn regularly caters to 300 “recurring students” every week, charging $18 per student per class.
That adds up to $5400 per week, or about $22,000 per month 💰
However, Outschool does take a 30% cut of that revenue.
Looks like Devyn has been building up her social media lately – TikTok, YouTube – which is probably a good move, not to be too dependent on Outschool.
Also…
Devyn is slowly moving away from live teaching and is now working on managing her team of instructors while maintaining her brand.
If you’re a teacher or would like to teach, give Outschool a look 👀
No formal teaching credentials required to teach on there, though you do have to be a resident of the US, Canada, Australia, New Zealand, South Korea or the UK.