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Her name is Anne Moss and she publishes progress reports each month over at yeys.com.
As she wrote in a recent report…
My husband and I own a portfolio of more than 25 content sites, monetized mostly with display ads. Our web publishing business makes over $180K in monthly revenue.
To avoid copycats, Anne doesn’t reveal any of those sites, but shares numbers on four of them each month. She focuses on niches like Pets 🐶 and Home & DIY 🛠
Her basic strategy is to find suitable topics to blog about, create “good enough” content, and – perhaps most importantly – “scale by using effective SOPs, workflows, and routines.”
Anne has been in the blogging game for years. She wrote back in 2016…
…I’m not making that much money. My sites make as much, as it happens, but my actual profits only hit the 5-figure range (upper, I’m happy to say) on an annual basis.
Looks like she then went from about $12K/month to $100K/month in less than two years 🚀
I think the key to her success can be found in a post she wrote in January 2019…
Before I tell you some more about the new websites, let me tell you about the more important change I made in 2018.
I learned to outsource.
As a result…
I moved from producing an average of 10K words a month to over 100K. Which roughly translates into 60 new posts per month, across the board.