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The extension is Mate, which lets you click any word in your browser and instantly translate it into one of 103 languages.
The first version of it was created in 2012 by Alex Chernikov, then a 16-year-old Ukrainian 🇺🇦 high school student.
Alex revealed in an interview that he built the extension to help himself learn English…
After uploading it as an extension on the Chrome Web Store, he went to university and forgot about it for two years. When he checked how it was doing, it had reached 130,000 customers despite zero updates. He decided this was the perfect time to monetize.
Alex took on a co-founder, built a premium version of the extension, and put together a small team that helped them earn $250,000 in 2021 💰
My takeaway from Alex’s story is the importance of building and shipping small projects. Put a bunch of them out there in the world, see which get the best response, then focus relentlessly on whichever emerges as a golden ticket.
Related: list of software built and/or marketed by a Ukrainian team