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Akshaya Dinesh
- App Founder
- $300,000+ annual recurring revenue
Akshaya Dinesh built PCOS Polly, a tracker app for women with PCOS (a common hormone disorder).
Sign-up is free, then it costs $19.99 a month or $59.99 a year 💰
She writes that it hit $300K a year in recurring revenue within 8 months, built mostly by her and AI…
For context, it took me several years, millions of dollars in VC funding, and a team of very talented engineers to get to the same milestone at my previous startup.
Her formula for picking the idea…
Pick a big successful app’s existing features and scope the marketing to a much smaller user segment (Calm for manifesting/astrology, Duolingo for learning chess, Cal AI for women etc).
Don’t be afraid to copy what works, they’ve done years of iteration to perfect their strategy.
Before writing any code, she posted TikToks about the app with a mockup of the main feature.
Her signal was 10K+ views a video and viewers asking for the download link 👀
Building it with AI took a few weeks, but the content is the part she says you can’t hand off.
After launch, she paid college students to run new TikTok accounts posting 1–2 videos a day from her scripts.
Pick an app that already works, rebuild it for one group you know well, and test the idea on TikTok before you build anything 😎

