He Made $20K Selling an App That Didn’t Exist

Gil Hildebrand opened a brand new X account with zero followers, in an industry he didn’t know much about 🤷‍♂️

For months he gave away free tools and data reports to YouTube creators, building an email list of 1,000+.

Then he mocked up an app idea and put 50 lifetime licenses up for sale 👀

He recently shared…

The first 10 licenses were super super cheap and then every 10 after that went up… Pretty quickly it sold out, I think within 2 or 3 days and I made my first $20,000 before the idea was even built.

$20K in the bank, and the product didn’t exist 🤑

Buyers weren’t taking much of a risk…

I’m going to deliver this product to you in 60 days and after that you’ll have 2 weeks to continue trying it and ask for your money back.

Eighteen months on, Subscribr does $30K/month from 4,500+ customers.

On why asking people what they’d pay is useless 👇

The only way to really get validation is to collect money from people.

Whatever you’re itching to build, mock it up and try selling 10 first 👍

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