They Started a $118M/Year Marketplace by Cold Calling

Check out Boom & Bucket, a marketplace for heavy equipment like cranes and bulldozers.

They launched in 2020 🚀

Their blurb on LinkedIn…

For sellers, we make it quick and easy to get your equipment online with best in class photos, videos, inspection reports and pricing analysis. 

For buyers, we provide top notch support and transparency so that you can make an informed buying decision.

Latka reports…

BOOM & BUCKET hit $188.6M revenue with a 37 person team in 2024

That’s up from $66M in revenue in 2021 💰

CEO Adam Lawrence talked in a July 2023 interview about how he and his team validated the idea for Boom & Bucket…

We spent from September through probably February of that year just talking to customers…

If you were selling a piece of equipment on Craigslist or Facebook Marketplace… we picked up the phone, we just gave you a call and said, “Hey, why are you doing this… do you like it, what works, what doesn’t…”

By the end of that process we had this 125 page doc of lessons learned about what we thought was right and wrong about this space and what we thought the opportunity was

What goods are still primarily sold via Craigslist or Facebook?

Might be a category there that could use its own dedicated marketplace.

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