Launched His Job Board in 2 Hours, Just Hit $1000 Revenue

Nithursan Mahendran from Sri Lanka 🇱🇰 runs Mo AI Jobs, a job board for “AI jobs in machine learning.”

He recently posted that the project has earned $1000 in revenue in ~5 months.

Not a huge milestone, but impressive nonetheless, especially considering the origins 👇

Nithursan writes…

On December 29, I announced a fun challenge on Twitter – build and launch a product in 2 hours. I shared my idea as well – a job board for AI niche.

I was able to complete the challenge successfully. It immediately got picked up by multiple newsletters including Ben’s Bites. And then Robert Scoble shared the project on his Twitter account (500k followers). I was able to amass good traffic from this virality.

So the “build in public” approach worked well here, and I’m sure the ambition of the challenge helped draw attention 👀

Attention, but not revenue…

It took me nearly 1.5 months to make the first dollar with this product. It took 5 months to go from $0 to $500. And only 6 days to go from $500 to $1000.

Still, that early attention likely helped Nithursan pick up some backlinks, which improved his SEO 📈

He went on to build a couple of free tools which also went viral…

• Will AI replace me?
• Review your Job Application with AI

Nithursan monetises the site by charging for paid listings which feature atop of every other listing 🤑

Elsewhere, he mentions how he got his first client….

I saw a founder tweeting about a position for AI software engineer at his company. So, I reached out to him to help him find more candidates for this position. He agreed and connected me with their recruiter to help with the job listing. That went really smooth. They really liked using my site. And they became a repeat customer of mine.

So far, the number one strategy working for me is cold outreaching employers to help them find more candidates. However, I never spam them with automated bulk email sending tools.

I curate all the leads carefully by myself and handwrite all the emails. I actually like it and I hate AI written automated emails.

So it’s been a slow start for Nithursan but I could see his job board doing very well if he sticks with it.

Could you build a job board for a different niche? Or focused on a specific geo? 🤔

Another job board story for inspiration…

• Perfect Side Project Has Earned Him $399,109

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