Acquired Product: From $0 to $8K/Month in 6 Months

Tibo Louis-Lucas recently tweeted…

6 months ago, I acquired Typeframes – I thought I’d lose it all.

The tool had an awfully high churn rate (around 30%).

And the space is one of the most competitive I’ve ever seen 😱

Fast forward to last month, Typeframes reached $5K [Monthly Recurring Revenue] and just crossed $8K MRR 🤯

Tibo explains what Typeframes does in another tweet…

✅ create videos from text-only
✅ auto-sync with music beats
✅ generate a voice and talking avatars
✅ generate custom AI video footage
✅ access tons of video footage and animations

The goal: to make it so easy to create videos that you actually start creating some, and grow your business much more

Tibo acquired the business back in September 🤝

Unclear how much he paid, but it sounds like it was about to be abandoned by the founder so he likely got a good deal…

I wanted the tool to stay alive!

So, I made a proposal for it.

Typeframes didn’t have any recurring revenue when Tibo bought it.

But just a couple of weeks later he tweeted that it was earning $377/month…

Typeframes growing slowly! 🎉

You may wonder why it was at 0 2 weeks ago?

Because it was not a subscription model and I quickly changed that.

Current challenge: justify the subscription model and find people who constantly need to build new videos.

Typeframes was a fairly simple text-to-video tool when acquired. Then Tibo started adding AI features like talking avatars, AI video and stock footage.

He’s shared his progress via X, see all his tweets about Typeframes here 👈

To grow the business, it surely helps that Tibo has a big audience on X (114k followers).

But methinks his November launch on Product Hunt was a big turning point…

• 1700+ upvotes
• #1 product of the day
• #4 product of the month

Of course, that wasn’t Tibo’s first rodeo. 

As you can see here, over the years he’s gained a ton of experience building products and launching them on Product Hunt 💪

One of those “overnight success” stories that was several years in the making.

Anyway, here’s an idea for you 👇

Start a service business with tools like Typeframes and Slant it.

Use them to create nice demo and promo videos for businesses.

Practice for a few weeks and get good enough to charge $500+ per video 🤑

To find your first clients: pick some businesses you admire and make some free videos for them, then reach out and ask for testimonials.

Leverage those samples and testimonials to find more clients.

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