$45K/Month Making PowerPoint Presentations

Aayush Jain started INK PPT in 2015 🚀

Officially it’s a “presentation design agency” but essentially they help clients make better PowerPoint presentations.

Several years on, the business has 30+ team members and averages $45,000 in monthly revenue 🤯

Aayush shared the origin story in a recent interview…

The idea for INK PPT was born out of my own experiences [working at a big IT company]. I frequently found myself tasked with creating presentations for executives within the organization.

Aayush was a software developer at the company, but he really enjoyed creating those PowerPoint presentations 😍

So he decided to take it further…

To validate the idea and my abilities, I began taking on freelance projects in presentation design. The positive feedback and growing demand for my services reinforced my conviction in the field of design.

Then came a misstep…

INK PPT was started as a Presentation template marketplace offering $1 pre-made high-quality templates for anyone who needs them. The marketplace business failed to attract a lot of eyeballs.

So Aayush had to pivot…

After 3 months, I made all the templates free of cost and launched a custom presentation design service for brands…

Since then, we have been getting a great deal of work requests from Start-up founders, and Fortune 500 companies for custom presentation design & training needs.

💬 In terms of getting the word out, Aayush says…

Our marketing and traffic efforts primarily revolved around organic growth. We did not rely on paid ads

SimilarWeb estimates that INK PPT now gets ~50K visitors per month 📈

Last words from Aayush…

Not being unique is okay, if you hold the position tight for a long time, competition may fade away.

I love that, reminds me of a statistic about the top 1% of all podcasts…

Your competition is not the 2 million podcasts. It’s the 20,000 podcasters who didn’t quit.

In other words, persistence is a big competitive advantage 💪

To wrap up here, think back to jobs you’ve had in the past. Was there a specific task you were really good at and/or enjoyed doing?

Aayush identified such a task and turned it into a $45K/month business.

Could you do similar? 🤔

Get 10 more business ideas in your inbox each week