Earning $50k from intentionally crap games

A fascinating (and funny) 45-minute talk by two game developers who, frustrated by the low ROI from building quality games, decided to try the opposite approach…

They paid $15 for a basic slot machine game 🎰, turned it into a template, and used that to quickly generate hundreds of games for the Android App Store.

“At this point, we have reduced the gap between conceiving of a game and having it live in the marketplace, to typing in one word and pressing enter.”

At their peak, the games were earning $210/day in ad revenue. All were eventually removed by Google, but not before earning the developers about $50k over a five year period.

Actual names of games they created:

• Tasteful Sideboob Slots
• 3D Diaper Slots
• 3D Inexperienced Great Horned Owl Slots
• Sexy Librarian Slots