Targeting $100 Million Annual Revenue

Nathan Barry is another guy who could easily claim to have passive income.

His company ConvertKit earns $26 million a year and he admits to having more money than he needs 💰

And yet he works hard every day to build the company to $100 million in annual revenue.

Why?

I set the goal because I know it’s audacious enough that I need to undergo a transformation in order to achieve it. The 23 year old who started ConvertKit 8 years ago isn’t capable of building a product, team, and company to reach millions of people. He isn’t capable of recruiting, inspiring, and leading a team to navigate the countless obstacles that will need to be overcome.

Today at 30 years old I’m still not there. But I set the goal because it calls me to overcome real challenges that I believe will shape me to be a better man. More specifically I believe that if I pursue the goal in alignment with my values, I’ll be a better father, teammate, leader, husband, and friend.

That right there is what I love most about entrepreneurship: not the money it can bring, but the growth and transformation it requires of us.

When it comes to building your business, consider which opportunities will turn you into a better, more capable person. Those are often the opportunities that will lead you to financial success as well 😎