Popular creator kills Patreon page

Matt D’Avella is a self-development YouTuber with 3.2 million subscribers and a couple of documentaries on Netflix.

He recently announced that he’s shutting down his Patreon page, which once had as many as 1,954 patrons paying at least $4/month, so about $8k/month revenue at its peak 🤑

Paraphrasing Matt’s three reasons for the shut-down:

1. He felt stretched thin having to create exclusive content for patrons.
2. High churn rate meant he had to promote constantly.
3. Doesn’t need the money, now earning enough from courses and sponsorships.

That said, Patreon can still be a great way to monetize: 60 of the Biggest Earners on Patreon (And What They’re Selling)