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Check out 20-year-old Laur DeMartino on Instagram (6159 followers) and YouTube (4280 subs).
With such a small audience, Laur is considered a “nano influencer,” but she’s still been able to land brand deals with big-name companies…
“When she posts social media content that’s sponsored by brands like Lululemon and SeatGeek, she charges anywhere from a few hundred dollars to a few thousand dollars per deal, based on the number of deliverables” (source)
Business Insider shares the 9-page media kit Laur uses to get brand sponsorships. That article is behind a paywall, but you can get a sneaky look at all the pages via this Google Image search 😉
In another paywalled article, Business Insider reports:
[Laur’s] YouTube starting rates are between $300 and $500 for sponsorship.
Related: Influencers Don’t Need a Big Audience To Do Brand Deals