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6000 followers, $1000s per deal

Laur DeMartino
  • Laur DeMartino

  • Digital Content Creator
  • $1000s per sponsored brand deal

Check out 20-year-old Laur DeMartino on Instagram (6159 followers) and YouTube (4280 subs).

With such a small audience, Laur is considered a “nano influencer,” but she’s still been able to land brand deals with big-name companies…

“When she posts social media content that’s sponsored by brands like Lululemon and SeatGeek, she charges anywhere from a few hundred dollars to a few thousand dollars per deal, based on the number of deliverables” (source)

Business Insider shares the 9-page media kit Laur uses to get brand sponsorships. That article is behind a paywall, but you can get a sneaky look at all the pages via this Google Image search 😉

In another paywalled article, Business Insider reports:

[Laur’s] YouTube starting rates are between $300 and $500 for sponsorship.

Related: Influencers Don’t Need a Big Audience To Do Brand Deals

Updated: July 20, 2024

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