Online Course: $330K in Year 1

That’s Lenny Rachitsky’s live online course about product management, which he launched and ran twice in 2021.

A recent interview with Lenny provides a good argument for working at a big company 👨‍💼 before launching your own business.

Lenny spent 7 years as a product manager at Airbnb, and leveraged all he learned there to start a paid newsletter that now earns him more than $500,000 a year.

Once he’d built an audience of 100,000+ newsletter subscribers, it was easy enough for Lenny to figure out what kind of course he could teach that people would pay $1000+ for 💵

Check out the most popular editions of Lenny’s newsletter here.