$2000/Month With 6500 Subscribers

The newsletter is called Workspaces 👩‍💻

Creator Ryan Gilbert writes…

Roughly two years ago when the pandemic had people shifting to a WFH environment, I started a twice-weekly newsletter called Workspaces that gives readers a behind the scenes tour of their favorite entrepreneurs, designers, developers, etc. new desk setups.

It’s great for home office inspiration 💡

And also for inspiration on how to grow a money-making newsletter…

I published the first 117 editions of the newsletter without a sponsor… With the new year, I shifted this focus slightly and began offering one sponsor slot per newsletter edition.

Since then, the newsletter has been sold out weekly and the price has risen from the initial $150 to $250, earning $2,000 per month from sponsorships.

Ryan goes on to emphasize the time and effort he put in before earning a penny from his newsletter: 117 editions = 58 weeks of publishing 💪

I reckon his success could be replicated in many different niches, but best choose something you’d be happy to work on for several months without financial reward.

How Ryan got his first 100 subscribers…

I made it a point to lean on my guests’ Twitter audiences. Early on, I was looking for people with 1,000+ followers so that when they re-shared the content I had the opportunity to convert some of them into frequent readers.

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