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3 Business Ideas From Least/Most Enjoyable Activities

Check out this study on Time Use

This image in particular stands out…

😫 The type of activities rated as least enjoyable…

  • Doing homework
  • Looking for a job
  • Laundry

🥰 Most enjoyable…

  • Theater, concert
  • Go to sport
  • Play with child

Jakob Greenfeld writes

This seems like extremely useful data when looking for a business idea.

Agreed.

You’d basically be looking for ways to help people do less activities from the top of the graph and more from the bottom.

But instead of sitting here and racking my brain, I uploaded the graph to ChatGPT 🤖 and asked it to generate some business ideas based on the data that would be worth exploring.

In particular I asked it for “out of the box” ideas that could be done mostly online, without leaving home 😜

Some interesting ideas it came back with…

Online Decluttering Game: Since household chores aren’t enjoyable, create a gamified online platform where users can set cleaning goals, challenge friends, and earn rewards for completing tasks in their real home.

Online Skill-Betting Platform: Users can bet on themselves to learn a new skill within a certain timeframe (like cooking, playing an instrument, or learning a language) and share progress with a community for accountability and support.

Remote Social Dining Platform: To mimic the enjoyment of eating out at restaurants, develop a platform where people can sign up to have meals with strangers over video chat, sharing the experience of cooking or eating together while apart.

No clue if those ideas are viable.

But hopefully that shows you the potential of brainstorming with ChatGPT. Especially when combined with real-world data 😎

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Updated: March 6, 2025

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